Privacy Policy

privacy

We have this Privacy Policy (version 28.01.2020-111246843) written to you in accordance with the requirements of the General Data Protection Regulation (EU) 2016/679 to explain what information we collect, how we use data and what choices you have as a visitor to this website.

Unfortunately, it is in the nature of things that these statements sound very technical, but we have tried the most important things so simply and clearly describe us as possible in the preparation.

Automatic data storage

When you visit nowadays websites, certain information is automatically created and saved, as well as on this website.

If you are visiting our website like now, our web server (computer on which this website is stored) automatically as data

  • the address (URL) of the Web page you
  • Browser and browser version
  • the operating system used
  • the address (URL) of the previously visited page (referrer URL)
  • the host name and IP address from which to access the device
  • Date and Time

in files (web server log files).

Usually Web server log files are retained for two weeks, and then automatically deleted. We do not disclose this information, but can not rule out that these data are viewed in the presence of illegal behavior.

Cookies

Our website uses HTTP cookies to store user-specific data.
Below, we explain what cookies are and why you are used to help you understand the following privacy policy better.

What exactly are cookies?

Whenever you surf the Internet, use a browser. Known browsers like Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. store most websites small text files in your browser. These files are called cookies.

One can not be dismissed out of hand: Cookies are really useful helpers. Used by almost all websites cookies. more precisely, it is because there is HTTP cookies and other cookies for other applications. HTTP Cookies are small files that are saved from our website on your computer. These cookie files are automatically in the cookie folder, quasi the "brain" of your browser accommodated. A cookie consists of a name and a value. When defining a cookie one or more attributes must be specified.

Cookies store certain information from you, such as language or personal page settings. If you visit our page again, your browser sends the "user-related" information back to our site. Thanks to the cookies do our website who you are and gives you the setting you are used to. In some browsers, each cookie has its own file, in other such as Firefox, all cookies are stored in a single file.

There are both first party cookies and third-party cookies. First-party cookies are created directly from our site, third-party cookies are created by partner websites (eg Google Analytics). Each cookie should be evaluated individually, as each cookie stores other data. The expiration time of a cookie varies from a few minutes up to a few years. Cookies are not software programs contain any viruses, Trojan horses or other "pests". Cookies can not access information on your PC.

For example, look cookie data:

Surname: _ga
Worth:GA1.2.1326744211.152111246843-9
Purpose of use: Differentiation of the Web site users
Expiry Date:after 2 years

These minimum sizes should be able to support a browser:

  • At least 4096 bytes per cookie
  • At least 50 cookies per domain
  • At least 3,000 total Cookies


What kinds of cookies?

The question which cookies we use in particular, depends on the services used and will be clarified in the following sections of the Privacy Policy. At this point we would like to comment briefly on the different types of HTTP cookies.

One can distinguish four types of cookies:

essential cookies
These cookies are necessary to ensure basic functions to the website. For example, it needs these cookies when a user creates a product to the cart, then continue browsing other sites and later goes only to the checkout. Through these cookies the cart is not deleted even when the user closes his browser window.

Expedient cookies
These cookies collect information about the user's behavior and whether the user gets any error messages. In addition, using these cookies, the charging time and the behavior of the website are measured in different browsers.

Goal-oriented cookies
These cookies provide a better user experience. For example, input locations, font sizes or form data is stored.

Advertising cookies
These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very annoying but very handy.

Usually you will be asked the first time you visit a website, which of these types of cookie you want to allow. And of course, this decision is also stored in a cookie.

How do I delete cookies?

How and whether to use cookies, you decide. Regardless of which service or which website comes cookies, you always have the option to delete cookies, disable, or only partially permit. For example, you can block cookies by third parties, but allow all other cookies.

To determine which cookies are stored in your browser when you want to change cookie settings or delete, you can find this in your browser settings:

Chrome: Delete cookies in Chrome, activate, and manage

Safari: Manage cookies and site data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting, and managing cookies

Microsoft Edge: deleting, and managing cookies

If you want to basically have cookies, you can set up your browser so that it always lets you know when a cookie is set. So you can decide for each individual cookie if you allow the cookie or not. The procedure is different depending on the browser. It is best to seek the guidance in Google with the keyword "Delete Cookies Chrome" or "Disable cookies Chrome" in case of a Chrome browser.

What about my privacy?

Since 2009 the so-called "cookie policy". It is noted that the storage of cookies requires consent from you. Within the EU countries there are however still very different reactions to these guidelines. the implementation of three but took place in Austria this Directive in § 96 para. of the Telecommunications Act (TKG).

To find out more about cookies and not shy away from technical documentation, we recommendhttps://tools.ietf.org/html/rfc6265, The Request for Comments of the Internet Engineering Task Force (IETF) called "HTTP State Management Mechanism."

Storage of personal data

Personal data that you transmit to us electronically on this website, such as your name, email address, address or other personal information during the form submission or comments in the blog are of us, together with the time and the IP address used only for the purposes stated, stored securely and not shared with third parties.

We use your personal information only for communication with those visitors who explicit contact explicitly and for the settlement of the services and products offered on this website. However, we will not give your personal information without consent, but can not rule out that this data will be viewed in the presence of unlawful behavior.

If you send us personal information by e-mail - thus off the distance of this website - we can not guarantee safe transmission and protection of your data. We recommend that you never exercise confidential data unencrypted by e-mail.

Rights according to Data Protection Regulation

According to the provisions of the DSGVO and the Austrian Data Protection Act (DSG) basically the following rights to:

  • Right to correction (Article 16 DSGVO)
  • Right to deletion ("right to forgotten") (Article 17 DSGVO)
  • Right to restriction processing (Article 18 DSGVO)
  • Right to notification - Communication obligation in connection with the correction or deletion of personal data or the restriction of processing (Article 19 DSGVO)
  • Right to data transferability (Article 20 DSGVO)
  • Opposition law (Article 21 DSGVO)
  • Right, not to be subject to an exclusively on automated processing - including profiling - based decision (Article 22 DSGVO)

If you believe that the processing of your data against data protection law violates or your data protection claims have been injured in a way in a way, you may complain with the supervisory authority, which is the data protection authority in Austria, whose website is under https://www.dsb.gv.at/ Find.

Evaluation of the visitor behavior

In the following privacy policy, we inform you about whether and how we evaluate data from your visit to this website. The evaluation of the collected data is usually anonymous and we can not close your behavior on this website to your person.

More about the possibilities of this evaluation of the visiting data can be found in the following privacy policy.

TLS encryption with https

We use HTTPS to transfer data to the Internet on the Internet (privacy through technology design Article 25 paragraph 1 DSGVO). Through the use of TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. They recognize the use of this protection of data transfer to the small lock symbol on the top left corner of the browser and the use of the Schema HTTPS (instead of HTTP) as part of our Internet address.

Google Maps Privacy Policy

We use on our website Google Maps of the company Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). With Google Maps we can show you locations better and thus customize our service to your needs. By using Google Maps, data is transferred to Google and stored on the Google servers. Here we now want to take a closer look at what Google Maps is why we use this Google service which data is stored and how you can stop this.

What is Google Maps?

Google Maps is an internet map service of the company Google Inc. With Google Maps you can search online via a PC, a tablet or app accurate sites of cities, sights, accommodation or businesses. If companies are represented on Google My Business, further information about the company will be displayed next to the location. To display the approach, card sections of a location can be integrated into a website using HTML code. Google Maps shows the earth's surface as a road map or as an air or satellite image. Thanks to the Street View pictures and the high-quality satellite pictures are very accurate representations possible.

Why do we use Google Maps on our website?

All our efforts on this site pursue the goal of providing you a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You see at a glance where we have our company headquarters. The directions will always show you the best or fast way to us. You can retrieve the route route by car, public transport, foot or by bike. For us, the provision of Google Maps is part of our customer service.

Which data is saved by Google Maps?

So that Google Maps can fully offer your service, the company must record and save data from you. These include, among other things, the search terms entered, your IP address and also the width or length coordinates. Use the route planner function also saves the entered start address. However, this data storage passes on the websites of Google Maps. We can only inform you about it, but no influence. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize your own services and provide individual, personalized advertising for you.

The following cookie is set due to the integration of Google Maps in your browser:

Surname: Nid
Worth: 188 = H26C1KTHA7FCQTX8RXGLYATYITJ111246843-5
Purpose of use: NID is used by Google to customize advertisements to your Google search. With the help of the cookie "" reminds "Google to your most commonly entered searches or your previous interaction with ads. So you always get tailor-made advertisements. The cookie contains a unique ID that Google uses to collect your personal settings for promotional purposes.
Expiry Date: after 6 months

Annotation: We can not ensure completeness in the information provided by the stored data. Especially when using cookies, changes are never ruled out. To identify the Cookie NID, its own test page was created, where only Google Maps was integrated.

How long and where are the data stored?

Google servers stand in data centers around the world. Most servers are in America. For this reason, your data is also more likely to be stored in the USA. Here you can read exactly where the Google data centers are: https://www.google.com/about/datacenters/inside/locations/?hl=de

The data is distributed Google on different data carriers. As a result, the data is retrievable faster and are better protected against any manipulation tests. Each data center also has special emergency programs. For example, if there are problems with Google hardware or a natural disaster lays the servers lame, the data is pretty sure yet protected.

Some data Google stores for a specified period of time. For other data Google has only the option to delete them manually. In addition, the company also anonymous information (such as advertising data) in server logs by deleting a portion of the IP address and cookie information after 9 or 18 months.

How can I delete my data or prevent the data storage?

With the introduction in 2019 automatic delete function of location and activity data information for site identification and web / app activity are - stored either 3 or 18 months and then deleted - depending on your decision. Also, you can these data manually delete from the course on the Google Account at any time. If you want to completely prevent your site survey, you must pause the Google account under the heading "web and app activity." Click "Data and Personalization" and then select "Activity setting". Here you can turn the activity on or off.

You can disable, delete or manage further individual cookies in your browser. Depending on which browser you use, it always works a little differently. The following instructions show you how to manage cookies in your browser:

Chrome: Delete cookies in Chrome, activate, and manage

Safari: Manage cookies and site data with Safari

Firefox: Delete cookies to remove data that websites have stored on your computer

Internet Explorer: deleting, and managing cookies

Microsoft Edge: deleting, and managing cookies

If you want to basically have cookies, you can set up your browser so that it always lets you know when a cookie is set. So you can decide for each individual cookie if you allow it or not.

Google is an active participant in the EU-U.S. Privacy Shield framework, whereby the correct and safe data transfer of personal data is regulated. For more information on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to know about the data processing by Google more, we recommend the in-house privacy policy of the company under https://policies.google.com/privacy?hl=de.

Google Fonts Privacy Policy

On our website we use Google fonts. These are the "Google fonts" from the company Google Inc. (1600 Amphitheater Parkway Mountain View, CA 94043).

To use Google fonts you do not have to sign in or store a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts / fonts) can be requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you do not worry, have your Google account data while using Google fonts are sent to Google. Google measures the use of CSS (Cascading Style Sheets) and the fonts used, and stores this data securely. As data storage looks exactly we'll look at in more detail.

What are Google Fonts?

Google's fonts (formerly Google Web Fonts) a directory with more than 800 fonts that theGoogle LLCask your users to available free of charge.

Many of these fonts are licensed under the SIL Open Font License, while others were released under the Apache license. Both are free software licenses.

Why do we use Google fonts on our website?

With Google Fonts we can use fonts on your own website, and you do not have to upload on our own server. Google Fonts is an important building block to keep up the quality of our website. All Google writings are automatically optimized for the Web and this saves data volume and is specifically a big advantage for use with mobile terminals. When you visit our page, the low file size ensures fast charging time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile terminals can lead to errors. Such errors can optically distort texts or entire websites. Thanks to the fast Content Delivery Network (CDN) there is no cross-platform problems with Google Fonts. Google Fonts supports all popular browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). We use the Google Fonts so that we can pose our entire online service as beautiful and uniform as possible.

Which data is saved by Google?

If you visit our website, the fonts will be charged via a Google server. This external call transmits data to the Google servers. So Google also recognizes that you or your IP address visits our website. The Google Fonts API was developed to reduce use, storage and capture of end-user data to what is needed for proper deployment of scriptures. By the way, API stands for "Application Programming Interface" and serves, among other things, as data transfers in the software area.

Google Fonts stores CSS and font requests safely on Google and is thus protected. By the collected usage numbers, Google can determine how well the individual fonts arrive. The results google publishes Google on internal analysis pages, such as Google Analytics. In addition, Google also uses your own web crawler data to determine which websites use Google fonts. This data will be published in the BigQuery database of Google Fonts. Entrepreneurs and developers use the Google WebService BigQuery to examine and move large amounts of data.

However, concerns, however, is that through each Google Font also request information such as language settings, IP address, version of the browser, screen resolution of the browser and the name of the browser automatically to the Google servers. Whether this data is also stored is not clearly detectable or is not clearly communicated by Google.

How long and where are the data stored?

Inquiries for CSS assets Google stores a day on your servers, which are mainly located outside the EU. This allows us to use the fonts using a Google stylesheets. A stylesheet is a stylet template that allows you to easily and quickly e.g. change the design or font of a web page.

The font files are stored for Google one year. Google is pursuing the goal of basically improving the loading time of websites. If millions of websites refer to the same fonts, they will be cached after the first visit and appear immediately on all other later websites. Sometimes Google updates font files to reduce the file size, increase the cover of language and improve the design.

How can I delete my data or prevent data storage?

Those data that Google stores for a day or a year can not be easily deleted. The data is automatically transmitted to Google at the page call. To delete this data prematurely, you must go to Google Support https://support.google.com/?hl=de&tid=111246843 to contact. Data storage Prevent only if you do not visit our page.

Unlike other web fonts, Google allows us to access all fonts. So we can unimlimit to a sea access fonts and so get the optimum for our website. More about Google Fonts and other questions can be found on https://developers.google.com/fonts/faq?tid=111246843. There google on data protection-relevant matters, but truly detailed information about data storage are not included. It is relatively difficult to get really precise information about stored data from Google.

Which data is generally detected by Google and what this data is used for, you can also https://www.google.com/intl/de/policies/privacy/ Read.

Google Fonts Local Privacy Policy

On our website we use Google Fonts of the company Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, United States). We have the Google fonts locally, i. On our web server - not on the servers of Google - integrated. As a result, there is no connection to Google servers and thus no data transfer or storage.

What are Google Fonts?

In the past, Google Fonts also called Google Web Fonts. This is an interactive directory with over 800 fonts that theGoogle LLCprovisions for free. With Google Fonts you could use fonts without uploading them to your own server. However, to prevent any information transfer to Google servers in this regard, we downloaded the fonts to our server. In this way we act privacy compliant and send no data to Google Fonts.

Unlike other web fonts, Google allows us to access all fonts. So we can unimlimit to a sea access fonts and so get the optimum for our website. More about Google Fonts and other questions can be found on https://developers.google.com/fonts/faq?tid=111246843.

Google Analytics Privacy Policy

We use on our website the Analysis Tracking Tool Google Analytics (GA) of the American company Google LLC (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). Google Analytics collects data about your actions on our website. For example, if you click on a link, this action is stored in a cookie and sent to Google Analytics. With the help of the reports we receive from Google Analytics, we can better customize our website and service to your wishes. Below we go closer to the tracking tool and find out above all the data stored and how you can prevent it.

What is Google Analytics?

Google Analytics is a tracking tool that serves the data traffic analysis of our website. So that Google Analytics works, a tracking code is installed in the code of our website. When you visit our website, this code records different actions that you run on our website. Once you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we get reports about your user behavior. Among other things, these can be the following reports:

  • Target reports: Through target group reports, we get to know our users better and know more about who is interested in our service.
  • Displays: By displaying the displays we can analyze and improve our online advertising easier.
  • Acquisition reports: Acquisition reports give us helpful information on how we can inspire more people for our service.
  • Behavior Reports: Here we learn how to interact with our website. We can understand what way you are on our site and which links you click.
  • Conversion reports: Conversion is called a process in which you run a desired act due to a marketing message. For example, if you become a buyer or newsletter subscriber from a pure website visitors. These reports learn more about how our marketing measures arrive at them. So we want to increase our conversion rate.
  • Real-time reports: Here we always experience immediately what happens on our website. For example, how many users is just reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: we want to offer you the best possible service. The statistics and data from Google Analytics help us achieve this goal.

The statistically evaluated data show us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it is found easier by interested people on Google. On the other hand, the data help us to better understand you as a visitor. We therefore know very well what we have to improve on our website to provide you with the best possible service. The data also serve us to carry out our advertising and marketing measures of individual and cost-effective. Finally, it makes sense to show our products and services people who are interested.

Which data is stored by Google Analytics?

Google Analytics creates a random, unique ID associated with your browser cookie using a tracking code. So it recognizes Google Analytics as a new user. Next time you visit our page, you will be recognized as a "recurring" user. All collected data is stored together with this user ID. So it is even possible to evaluate pseudonyms user profiles.

Due to markings such as cookies and app instance IDs, their interactions are measured on our website. Interactions are all types of actions that you are running on our website. If you also use other Google systems (such as a Google account), data generated with third-party cookies can be linked via Google Analytics. Google does not give Google Analytics data, except we approve as website operators. Exceptions may occur if it is required by law.

The following cookies are used by Google Analytics:

Surname: _GA
Worth:2.1326744211.152111246843-5
Purpose of use: By default, Analytics.js uses the Cookie _GA to save the user ID. Basically, it serves to distinguish the website visitors.
Expiry Date:After 2 years

Surname: _gid
Worth:2.1687193234.152111246843-1
Purpose of use:The cookie also serves to distinguish website visitors
Expiry Date:After 24 hours

Surname: _GAT_GTAG_UA_
Worth: 1
Purpose of use: Used for lowering the request rate. If Google Analytics is deployed via the Google Tag Manager, this cookie receives the name _DC_GTM_ .
Expiry Date: after 1 minute

Surname: AMP_TOKE
Worth: not specified
Purpose of use: The cookie has a token with which a user ID can be retrieved from the AMP client ID service. Other possible values ​​point to a cancellation, a request or a mistake.
Expiry Date:after 30 seconds up to a year

Surname: data
Worth:1564498958.1564498958.1564498958.1
Purpose of use: With this cookie you can track your behavior on the website and measure performance. The cookie is updated each time information is sent to Google Analytics.
Expiry Date:After 2 years

Surname: butt
Worth: 1
Purpose of use: The cookie is like _gat_gtag_ua_ used for throttling the demand rate.
Expiry Date:after 10 minutes

Surname: __utmb
Worth:3.10.1564498958
Purpose of use: This cookie is used to determine new sessions. It is updated each time new data or information to Google Analytics are sent.
Expiry Date:after 30 minutes

Surname: __utmc
Worth: 167421564
Purpose of use: This cookie is used to establish new sessions for repeat visitors. It is a session cookie and is stored only close up the browser again.
Expiry Date: After the closure of the browser

Surname: __utmz
Worth: m | utmccn = (referral) | utmcmd = referral | utmcct = /
Purpose of use: The cookie is used to determine the source of visitor numbers to identify on our website. That said, the cookie stores from where you have come to our website. The other side or an advertising circuit may have been.
Expiry Date:after 6 months

Surname: __utmv
Worth: not specified
Purpose of use: The cookie is used to store custom user data. There will always be updated when information is sent to Google Analytics.
Expiry Date:After 2 years

Annotation:This list does not claim to be complete, since Google also changed their choice of cookies again.

Here we show you an overview of the most important data that is collected by Google Analytics:

Heat Maps: Google creates so-called heat maps. About heatmaps you can see exactly those areas that you click. So we get information where you are "in transit" on our side.

Session duration: As session duration Google refers to the time you spend on our site without leaving the page. If you've been inactive 20 minutes, the session automatically ends.

bounce rate (. English bounce rate): From a bounce of the speech, if you look on our website only one page and then leave our website.

Account creation: When you create an account on our site or place an order, Google Analytics collects this data.

IP address: The IP address is only shown in abbreviated form, so that no clear assignment is possible.

Location: About the IP address of the land and determine your approximate location can be determined. This process is referred to as IP location determination.

Technical information: The technical information includes, your browser type, your ISP or your screen resolution.

Origin Source: Google Analytics or interests us of course, about which website or which advertisement you have come to our side.

More data is contact information, any reviews, playing media (for example, when you play a video on our site), sharing of content via social media or adding to your favorites. The list does not claim completeness and serves only to a general orientation of the data storage by Google Analytics.

How long and where are the data stored?

Google has your servers distributed around the world. Most servers are located in America and therefore your data is usually stored on American servers. Here you can read exactly where the Google data centers are: https://www.google.com/about/datacenters/inside/locations/?hl=de

Your data is distributed on different physical disks. This has the advantage that the data is quickly available and are better protected against manipulation. In each Google data center, there are appropriate emergency programs for your data. For example, if the hardware on Google fails or paralyze natural disasters Server, the risk of service interruption for Google still remains low.

Standardized, Google Analytics sets a retention period of your user data of 26 months. Then your user data will be deleted. However, we have the opportunity to choose the retention period of user data itself. There are five variants available for this:

  • Deletion after 14 months
  • Deletion after 26 months
  • Deletion after 38 months
  • Deletion after 50 months
  • No automatic deletion

If the specified period has expired, the data will be deleted once a month. This retention period applies to your data associated with cookies, user recognition and promotion IDs (e.g., cookies of the DoubleClick domain). Report results are based on aggregated data and are stored independently of user data. Aggregated data is a melting of single data to a larger unit.

How can I delete my data or prevent data storage?

According to the data protection law of the European Union, you have the right to obtain information about your data, update, delete or restrict it. Using the Browser Add-Ons for Disable Google Analytics Javascript (GA.js, Analytics.js, DC.js), you prevents Google Analytics from using your data. The browser add-on can be found under https://tools.google.com/dlpage/gaoptout?hl=de Download and install. Please note that this add-on is disabled only the data collection by Google Analytics.

If you want to deactivate, delete or manage cookies (regardless of Google Analytics), there is your own instructions for each browser:

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

Google Analytics is active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure data transfer personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=111246843. We hope we were able to access the most important information about the data processing of Google Analytics. If you want to know more about the tracking service, we recommend these two links: http://www.google.com/analytics/terms/de.html and https://support.google.com/analytics/answer/6004245?hl=de.

Google Analytics IP Anonymization

We have implemented the IP address anonymization of Google Analytics on this website. This feature has been developed by Google so that this website may comply with the applicable privacy policy and recommendations of local data protection authorities if they prohibit a storage of the full IP address. The anonymization or masking of the IP takes place as soon as the IP addresses arrive at the Google Analytics data acquisition network and before a storage or processing of the data takes place.

More information about IP anonymization can be found onhttps://support.google.com/analytics/answer/2763052?hl=de.

Google Analytics reports on demographic characteristics and interests

We have turned on the functions for advertising reports in Google Analytics. The reports on demographic characteristics and interests contain information on age, gender and interests. This allows us to make a better picture of our users - without being able to assign them to individual people. Learn more about the advertising functions on https://support.google.com/analytics/answer/3450482?hl=en_at&utm_id=ad.

You can use the activities and information of your Google Account under "Advertising Settings" https://adssettings.google.com/authenticated End by checkbox.

Google Analytics Additional data processing

We have concluded with Google a direct customer contract for using Google Analytics by accepting the "Addition for Data Processing" in Google Analytics.

More about the addition to data processing for Google Analytics can be found here: https://support.google.com/analytics/answer/3379636?hl=de&utm_id=ad

Google Analytics Google Signals Privacy Policy

We have activated the Google signals in Google Analytics. Thus, the existing Google Analytics features (advertising reports, remarketing, cross-device reports and reports and demographic features) are updated to obtain summarized and anonymized data from you unless you have allowed personalized ads in your Google account.

The special thing about it is that this is a cross-device tracking. That means your data can be analyzed across devices. The activation of Google signals records data and links to the Google Account. Google can see, for example, if you see a product on our website via a smartphone and later buy the product later via a laptop. Thanks to the activation of Google signals, we can start cross-technical remarketing campaigns that would otherwise be possible in this form. Remarketing means that we can also show you our offer on other websites.

In Google Analytics, the Google Signals also recognize further visitor data such as location, search history, youtube history and data on your actions on our website. This gives Google better advertising reports and more useful information on their interests and demographic features. These include your age, which language you speak where you live or what sex they belong. Furthermore, social criteria such as your job, their marital status or their income are added. All this feature help Google Analytics to define personal groups or target groups.

The reports also help us to better assess their wishes and interests. This allows us to optimize and customize our services and products for you. This data will run as standard after 26 months. Please note that this data acquisition only takes place if you have approved personalized advertising in your Google account. It is always about summarized and anonymous data and never for data individual persons. In your Google account, you can manage or delete this data.

Facebook pixel privacy policy

We use the Facebook pixel from Facebook on our website. For this we have implemented a code on our website. The Facebook pixel is a section of JavaScript code that loads a collection of features that Facebook can track your usage unless you have come across Facebook Ads on our website. For example, if you purchase a product on our website, the Facebook pixel is triggered and stores your actions on our website in one or more cookies. These cookies enable Facebook your user data (customer data such as IP address, user ID) with the data of your Facebook account. Then Facebook deletes this data again. The collected data is anonymous and not visible to us and will only be used in the context of advertisement circuits. If you yourself are Facebook users and are logged in, the visit of our website will automatically be assigned to your Facebook user account.

We want to show our services or products only those people who are really interested in it. With the help of Facebook pixels, our advertising measures can be better tailored to your wishes and interests. So get Facebook users (if they have allowed personalized advertising) to see matching advertising. Furthermore, Facebook uses the data collected for analysis purposes and own advertisements.

Below we show you those cookies set by integrating Facebook pixels on a test page. Please note that these are only example cookies. Depending on the interaction on our website, different cookies are set.

Surname: _FBP
Worth: fb.1.1568287647279.257405483-6111246843-7
Purpose of use: This cookie used Facebook to advertising products display.
Expiry Date: after 3 months

Surname:for
Worth: 0aPf312HOS5Pboo2r..Bdeiuf ... 1.0.Bdeiuf.
Purpose of use: This cookie is used to allow Facebook Pixel works properly.
Expiry Date: after 3 months

Surname: comment_author_50ae8267e2bdf1253ec1a5769f48e062111246843-3
Worth: Name of the author
Purpose of use: This cookie stores the text and the name of a user who, for example, to leave a comment.
Expiry Date: after 12 months

Surname: comment_author_url_50ae8267e2bdf1253ec1a5769f48e062
Worth: https% 3A% 2F% 2F% ... 2Fwww.testseite (URL of the author)
Purpose of use: This cookie stores the URL of the site entered by the user in a text box on our website.
Expiry Date: after 12 months

Surname: comment_author_email_50ae8267e2bdf1253ec1a5769f48e062
Worth: Author's e-mail address
Purpose of use: This cookie stores the e-mail address of the user, if he has posted on the website.
Expiry Date: after 12 months

Annotation:The cookies described above are applied to an individual user behavior. Especially when using cookies changes can never be excluded on Facebook.

Unless you are logged in to Facebook, you can under your settings for ads https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screenchange itself. If you are not a Facebook user, you can http://www.youronlinechoices.com/de/praferenzmanagement/ basically manage your usage-based online advertising. There you have the option provider to deactivate or activate.

To learn more about privacy from Facebook more, we recommend the company's own data policies on https://www.facebook.com/policy.php.

Facebook Automatic extended balance Privacy Policy

We have pixel function Facebook also activates the automatic extended balance (Engl. Advanced Automatic Matching) as part of the. This feature of the pixel allows us hashed email, name, gender, city, state, zip code and date of birth or telephone number as additional information to Facebook, send unless you have given us this data. This activation allows us advertising campaigns on Facebook can be tailored to people who are interested in our services or products to adapt.

Newsletter Privacy Policy

When you sign up for our newsletter you transfer personal data mentioned above and give us the right to contact you by e-mail. We use the data stored within the subscription to the newsletter data exclusively for our newsletter and do not pass it.

If you log out of the newsletter - you will find the link for it in every newsletter at the bottom - then we delete all data saved with the subscription to the newsletter.

MailChimp Privacy Policy

Like many websites we use on our website the services of the company newsletter MailChimp. The operator of MailChimp the company The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA. Thanks MailChimp we can send you interesting news coming email newsletters very simple. With MailChimp we need to install anything and can draw from a pool of still really useful features. Below, we move closer to this e-mail marketing services and inform you about the most important data protection aspects.

What is MailChimp?

MailChimp is a cloud-based newsletter management service. "Cloud based" means that we do not need to install on our own computers or servers MailChimp. We use the service instead, an IT infrastructure - which is available over the Internet - on an external server. This type to use software, SaaS (Software as a Service) is called.

With MailChimp we can choose from a wide range of different email types. Depending on what we want to achieve with our newsletter, we can carry out individual campaigns, regular campaigns, autoresponders (automatic email), A / B testing, RSS campaigns (sending in a predefined time and frequency) and follow-up campaigns ,

Why do we use MailChimp to our site?

Basically, we use service newsletter one in order to stay in contact with you. We want to tell you what's new with us or we just have that attractive offers in our program. we always look for the easiest and best solutions for our marketing activities. And for this reason we have chosen for the newsletter management service from MailChimp. Although the software is very easy to use, it offers a large number of useful features. So we can make interesting and beautiful newsletter in a short time. make through the design templates offered us each newsletter and thanks to individually the "responsive design" our content is also displayed in clear and beautiful on your phone (or other mobile devices).

Through tools such as the A / B testing or the extensive analysis capabilities, we see very quickly how our newsletters reach you. We be able to react and improve our offer or our services.

Another advantage is the "cloud system" of MailChimp. The data is not stored directly on our server and processed. We can retrieve the data from external servers and protect in this way our memory. In addition, the maintenance costs are significantly lower.

What data is stored by MailChimp?

The Rocket Science Group LLC (MailChimp) maintains online platforms that allow us to work with you (you unless our newsletter subscribed) to get in touch. If you are of our newsletter on our website subscriber, confirm by e-mail membership to an e-mail list of MailChimp. Thus MailChimp can prove that you have registered in the "List Provider", the registration date and your IP address is stored. Furthermore MailChimp stores your e-mail address, your name, physical address and demographic information, such as language or country.

This information is used to enable you to send emails and certain other MailChimp functions (such as evaluation of the newsletter).

MailChimp shares information with third parties, to provide better services. Some data tells MailChimp with advertisers third party to represent the interests and concerns to understand your customers better so that more relevant content and targeted advertising can be provided.

By so-called "Web beacons" (small graphics in HTML e-mails) can MailChimp determine whether the e-mail has arrived, whether it was opened and whether links were clicked. All this information is stored on the MailChimp servers. This gives us statistical analysis and see exactly how good our newsletter arrived to you. In this way we can better tailor our offer to your requests and improve our service.

MailChimp may also use this data to improve its own service service. Thus, the delivery can for example be optimized or the location to be determined (the country) of the receiver.

The following cookies can be set from MailChimp. This is not an exhaustive list of cookie, but rather an exemplary selection:

Surname: AVESTA_ENVIRONMENT
Worth:Prod
Purpose of use: This cookie is necessary to provide the Mailchimp-services. It is always set when a user signed up for a newsletter mailing list.
Expiry Date:by session end

Surname: ak_bmsc
Worth:F1766FA98C9BB9DE4A39F70A9E5EEAB55F6517348A7000001111246843-3
Purpose of use:The cookie is used to distinguish a man from a bot. So secure reports can be created via the use of a website.
Expiry Date:after 2 hours

Surname: bm_sv
Worth:A5A322305B4401C2451FC22FFF547486 ~ FEsKGvX8eovCwTeFTzb8 // I3ak2Au ...
Purpose of use:The cookie is masterpassword Digital Wallet (a MasterCard service) and to safely and easily offer to a visitor a virtual checkout process is used. For this, the user is identified anonymously on the site.
Expiry Date:after 2 hours

Surname: _abck
Worth:8D545C8CCA4C3A50579014C449B045111246843-9
Purpose of use:We could get no further information is learned about the purpose of this cookie
Expiry Date:after a year

Sometimes it may happen that you open our newsletter for clarity over a given link. This is the case for example, if your email client does not work or the newsletter is not displaying properly. The newsletter will be displayed on a website of MailChimp. MailChimp uses on your own websites also use cookies (small text files that store information on your browser). Here personal data by MailChimp and their partners (for example, Google Analytics) can be processed. This data collection is the responsibility of MailChimp and we have no influence. In the "Cookie Statement" MailChimp (below:https://mailchimp.com/legal/cookies/) Find out exactly how and why the company uses cookies.

How long and where are the data stored?

Since MailChimp is an American company, all collected data is stored on American servers.

the data remains in principle on the servers of Mailchimp permanently stored and not deleted until a request is made by you. You can leave your contact delete with us. The away for us permanently all your personal data and anonymous it in Mailchimp reports. You can request the deletion of your data but also directly with MailChimp. Then there are removed all your data and we get a notification from MailChimp. After we received the email, we have to clear 30 days to your contact from all connected integrations.

How can I delete my data or prevent data storage?

You can always withdraw your consent for the receipt of our newsletter within the received e-mail by clicking on the link at the bottom. If you log out by clicking on the unsubscribe link, your data will be deleted when MailChimp.

If you accessed through a link in our newsletter on a website from MailChimp and cookies are set in your browser, you can delete these cookies at any time on or off.

Depending on the browser, disabling or deleting something works differently. The following instructions show you how to manage cookies in your browser:

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

If you do not want to have any cookies, you can set up your browser so that he always informs you when a cookie is to be set. So you can decide with each individual cookie if you allow it or not.

MailChimp is active participant in the EU-U.S. Privacy Shield Framework whereby the correct and secure data transfer of personal data is regulated. More information can be found on https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&tid=111246843. You can find out more about the use of cookies at Mailchimphttps://mailchimp.com/legal/cookies/, Privacy information from Mailchimp (Privacy) can be found onhttps://mailchimp.com/legal/privacy/ Read.

Google AdSense Privacy Policy

We use on this website Google Adsense. This is an ad program of the company Google Inc. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). With Google AdSense we can show advertisements on this website that match our topic. So we offer you to show you ideally a correct added value for you. In the course of this Privacy Policy on Google AdSense, we explain why we use Google AdSense on our website which data is processed and stored by you and how to prevent this data storage.

What is Google Adsense?

The advertising program Google AdSense has since 2003. Unlike Google Ads (formerly: Google AdWords) you can not advertise here. Google AdSense plays advertisements on websites, such as on our. The biggest advantage of this advertising service compared to MANCH others is that Google Adsense shows you only ads that fit our contents. Google has its own algorithm, which calculates which advertisements you get to face. Of course, we only want to offer you advertising that you are also interested and offers you added value. Google checks their interests or user behavior and our offering, which are suitable for our website and for our users. At this point we also want to mention that we are not responsible for the selection of advertisements. We offer only the advertising space with our website. The selection of the displayed advertisement makes Google. Since August 2013, the ads are also adapted to the respective user interface. That is, whether you visit our website from your smartphone, PC or laptop, the ads adapt to your device.

Why do we use Google AdSense on our website?

The operation of a high-quality website requires a lot of dedication and great use. Basically, we are never done with work on our website. We always try to maintain our site and to keep as soon as possible. Of course, we want to achieve an economic success with this work. That's why we decided on advertisements as a source of income. The most important thing for us is to not disturb your visit to our website through these ads. With Google AdSense, you will only offer advertising that fits our topics and interests.

Similar to Google indexing for a website, a bot examined the corresponding content and the appropriate offers of our website. Then the advertisements are adjusted in terms of content and presented on the website. In addition to the content overlaps between the display and web site offer, AdSense also supports interest-related targeting. This means that Google also uses your data to offer you tailored advertising. This will give you advertising, which ideally offers you a real added value and we have a greater chance to earn a little bit of something.

Which data is stored by Google AdSense?

So that Google AdSense can display a tailor-made advertising adapted to you, cookies are used, among other things. Cookies are small text files that save certain information on your computer.

In Adsense, cookies should enable better advertising. The cookies do not contain any personal identifiable data. It should be noted, however, that Google data such as "Pseudonyms Cookie IDs" (name or other identification feature is replaced by a pseudonym) or IP addresses as non-personal identifiable information. In the context of the DSGVO, however, these data can be considered as personal data. Google AdSense sends after each impression (that's the case when you see an ad), each click and any other activity that leads to a call to the Google AdSense server, a cookie to the browser. If the browser accepts the cookie, it is stored there.

Third-party providers may be able to place cookies in their browser as part of AdSense, or use web beacons to save data that you receive through the display deployment on the website. As web beacons, you can designate small graphics that make a log file analysis and a record of the log file. This analysis enables a statistical evaluation for online marketing.

Google can collect certain information about your user behavior on our website through these cookies. These include:

  • Information How to deal with a display (clicks, impression, mouse movements)
  • Information as to whether an ad has already appeared in your browser at an earlier date. This data helps you not display an ad more often.

Google analyzes the data to the displayed advertising material and your IP address and evaluate it. Google uses the data primarily to measure the effectiveness of an ad and improve the promotional offer. This data is not linked to personal data that Google has possibly linked to other Google services.

Below we present cookies that Google AdSense uses tracking purposes. Here we refer to a test website that has only installed Google AdSense: 

Surname: uid
Worth: 891269189111246843-8
Purpose of use: The cookie is stored under the domain adform.net. It provides a unambiguous, machine-generated user ID and collects data about activity on our website.
Expiry Date: after 2 months

Surname: C
Worth: 1
Purpose of use: This cookie identifies whether your browser accepts cookies. The cookie is stored under the Domain Track.adform.net.
Expiry Date: After 1 month

Surname: cid
Worth: 8912691894970695056,0,0,0,0
Purpose of use:This cookie is stored under the Domain Track.adform.net, stands for client ID and is used to improve advertising for you. It can lead more relevant advertising to the visitor and helps to improve the reports on campaign performance.
Expiry Date: after 2 months

Surname: Ide
Worth: zotj4twxwbfdjaatz2znaqmxru111246843-1
Purpose of use: The cookie is stored under the domain doubkekicklick.net. It serves to register your actions after the display or after clicking the ad. This allows you to measure how well an ad arrives at our visitors.
Expiry Date: After 1 month

Surname: Test_cookie
Worth: not specified
Purpose of use: Using the "Test_cookies" you can check if your browser supports cookies at all. The cookie is stored under the Domain Doubleklick.net.
Expiry Date: After 1 month

Surname: CT592996
Worth:733366
Purpose of use: Is stored under the domain adform.net. The cookie is set as soon as you click on an advertisement. More detailed information about the use of this cookie we could not find out.
Expiry Date: after one hour

Annotation:This enumeration can not claim for completeness, as Google is experiencing the choice of your cookies again and again.

How long and where are the data stored?

Google captures your IP address and various activities that you run on the website. Cookies store this information about the interactions on our website. According to Google, the company collects and saves the specified information in a secure manner on the in-house Google servers in the USA.

If you do not have a Google account or not logged in, Google saves the data collected with a unique identifier (ID) mostly on your browser. The unique IDs stored in cookies serve, for example, to ensure personalized advertising. If you are logged in to a Google Account, Google can also charge personal data.

Some of the data that Google stores can be deleted at any time (see next section). Many information stored in cookies will automatically be deleted after a certain time. However, there are also data stored by Google over a longer period of time. This is then the case when Google must save from economic or legal necessities, certain data over an indefinite, longer period of time.

How can I delete my data or prevent data storage?

You always have the option of deleting or deactivating cookies that are on your computer. How exactly works depends on your browser.

Here you will find the instructions on how to manage cookies in your browser:

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

If you do not want to have any cookies, you can set up your browser so that he always informs you when a cookie is to be set. So you can decide with each individual cookie if you allow the cookie or not. By downloading and installing this browser plug-ins https://support.google.com/ads/answer/7395996 All "advertising cookies" are also deactivated. Remember that you do not prevent advertisements by deactivating these cookies, but only the personalized advertising.

If you own a Google Account, you can on the website https://adssettings.google.com/authenticated Disable personalized advertising. Here, too, you will see next, but these are no longer adapted to your interests. Nevertheless, the displays are displayed based on a few factors, such as their location, browser type, and the search terms used.

Which data Google basically collects and for what you use this data, you can https://www.google.com/intl/de/policies/privacy/ Read.

Amazon affiliate program privacy statement

We are at the Amazon affiliate program that allows participants to place Amazon advertisements and partner links on Web pages. Through this placement Amazon advertising a referral fee is achieved.
To understand the origin of orders, Amazon uses cookies.
Responsible in terms of data protection laws are the Amazon Europe core S.A.R.L., the Amazon EU S.à.r.l that Amazon Services Europe S.A.R.L. and the Amazon S.A.R.L., all four resident 5, Rue Plaetis, L-2338 Luxembourg and Amazon Instant Video Germany GmbH, Domagkstr. 28, 80807 Munich. As data processor is in their behalf the Amazon Germany Services GmbH, Marcel-Breuer-Str. 12, 80807 Munich, operates.
Privacy policy which information Amazon collects and how you can find these on https://www.amazon.de/gp/help/customer/display.html/ref=footer_privacy?ie=UTF8&nodeId=3312401.

Google Ads (AdWords) Conversion Tracking Privacy Policy

We use as an online marketing tool Google Ads (formerly Google AdWords) to apply to our products and services. So we want to make the Internet more people aware of the high quality of our services. As part of our promotional activities by Google Ads we use on our website conversion tracking Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA ( "Google"). Using this free tracking tools, we can adjust our promotional offer to your interests and needs better. In the following article, we will accurately address why we use conversion tracking what data is stored there and how to prevent this data storage.

What is Google Ads conversion tracking?

Google Ads (formerly Google AdWords) is the in-house online advertising system from Google LLC. We are convinced of the quality of our offer and want as many people as possible get to know our website. If purchased online, Google Ads provides for the best platform. Of course we want to win our promotions also an accurate picture of the cost-benefit factor. That's why we use conversion tracking tool from Google Ads.

But what is a conversion anyway? A conversion occurs when you are from a purely interested website visitors to a visitor acting. This most often happens when you click on our ad and perform another action after such as visit our website. With the conversion tracking tool from Google we collect what, according to a user click is happening on our Google Ads ad. For example, we are able to see if products are purchased, services are utilized or whether users have subscribed to our newsletter.

Why do we use Google Ads conversion tracking on our website?

We use Google Ads to make attention to other websites on our offer. The goal is that our advertising campaigns really achieve, who are interested in our offers even those people. With the conversion tracking tool, we can see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We see how many customers with our ads on a device interact and then perform a conversion. From these data, we can calculate our cost-benefit factor, measure the success of individual advertising efforts and thus optimize our online marketing activities. We can further interesting design and adjust our promotional offer even more individually to your needs by using the data obtained our website for you.

What data is stored on Google Ads conversion tracking?

We have integrated a conversion tracking tag or code snippet on our website to better analyze certain user actions. If you click on one of our Google Ads ads, the cookie "Conversion" is saved from a Google domain on your computer (mostly in the browser) or mobile device. Cookies are small text files that store information on your computer.

Here is the data of the most important cookies for the conversion tracking from Google:

Surname: Conversion
Worth:EHMI_AYSUOYV4GIVLED3CH0LLWEVGAGE-MR6AXD7DYSAGQ111246843-3
Purpose of use: This cookie saves every conversion that you make on our site after you have come to us via a Google Ads.
Expiry Date: after 3 months

Surname: _gac
Worth:1.1558695989.eaiaiqobchmiiomegyo04givj5aych2cbapreaayasaaegiyqfd_bwe
Purpose of use:This is a classic Google Analytics cookie and serves to capture different actions on our website.
Expiry Date: after 3 months

Annotation: The Cookie _GAC only appears in conjunction with Google Analytics. The list mentioned above has no claim to completeness, as Google uses other cookies for analytical evaluation.

As soon as you complete an action on our website, Google recognizes the cookie and saves your action as a so-called conversion. As long as you are surfing on our website and the cookie has not expired yet, we and Google realize that you have found our Google Ads ad. The cookie is read out and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. The conversion tracking of Google Ads can be refined and improved using Google Analytics. For ads that Google displays in different locations on the Web, cookies may be set under our domain with the name "__gads" or "_gac". Since September 2017, Analytics.js' campaign information has been stored with the _GAC cookie. The cookie stores this data as soon as you call one of our pages for which the automatic tag marking of Google Ads has been set up. In contrast to cookies set for Google domains, Google can read these conversion cookies only when you are on our website. We charge and receive no personal data. We get a report with statistical evaluations from Google. For example, we will find out the total number of users who have clicked our ad and we see which advertising measures were well received.

How long and where are the data stored?

At this point, we want to point out that we have no influence on how Google uses the collected data. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies run after 30 days and do not transmit personal data. The cookies named "Conversion" and "_GAC" (which is used in conjunction with Google Analytics) have an expiration date of 3 months.

How can I delete my data or prevent data storage?

You do not have the opportunity to participate in Google Ads conversion tracking. If you disable the Cookie of Google Conversion Tracking over your browser, block the conversion tracking. In this case, they are not considered in the statistics of the tracking tool. You can change the cookie settings in your browser at any time. Every browser this works a bit different. Here you will find the instructions on how to manage cookies in your browser:

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

If you do not want to have any cookies, you can set up your browser so that he always informs you when a cookie is to be set. So you can decide with each individual cookie if you allow the cookie or not. By downloading and installing this browser plug-ins https://support.google.com/ads/answer/7395996 All "advertising cookies" are also deactivated. Remember that you do not prevent advertisements by deactivating these cookies, but only the personalized advertising.

By certification for the American European Privacy Convention "Privacy Shield", the American Group Google LLC must comply with the data protection laws applicable in the EU. If you would like to know more about data protection on Google, we recommend the general privacy policy of Google: https://policies.google.com/privacy?hl=de.

Embedded Social Media Elements Privacy Policy

We are binding on our website elements of social media services to display pictures, videos and texts.
By visiting pages that represent these elements, data is transferred from your browser to the respective social media service and stored there. We have no access to this data.
The following links lead you to the sides of the respective social media services where explains how they deal with their data:

Facebook privacy policy

We use selected Facebook tools from Facebook on our website. Facebook is a social media network of the company Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2 Ireland. With the help of these tools, we can offer you and people who are interested in our products and services, the best possible offer. Here are an overview of the different Facebook tools, which data is sent to Facebook and how to delete this data.

What are Facebook tools?

In addition to many other products, Facebook also offers the so-called "Facebook Business Tools". This is the official name of Facebook. But since the term is hardly known, we decided to call them only Facebook tools. These include, among other things:

  • Facebook pixel
  • Social Plug-ins (such as "Like" - or "Share" button)
  • Facebook login
  • Account kit
  • APIs (programming interface)
  • SDKS (collection of programming tools)
  • Platform integrations
  • Plugins
  • Codes
  • Specifications
  • Documentation
  • Technologies and services

These tools expand Facebook services and has the opportunity to get information about user activities outside Facebook.

Why do we use Facebook tools on our website?

We want to show our services and products only people who are really interested in it. With the help of advertisements (Facebook ads) we can achieve exactly these people. However, that the user can be shown with appropriate advertising, Facebook needs information about the wishes and needs of people. Thus, the company will provide information about the user behavior (and contact details) on our website. This collects Facebook better user data and can display interested people the appropriate advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook.

Data about your behavior on our website calls Facebook "Event Data". These are also used for measurement and analysis services. Facebook can create "campaign reports" on the effect of our advertising campaigns in our job. Furthermore, we get a better insight through analyzes as you use our services, website or products. This will optimize your user experience on our website with some of these tools. For example, you can share with the social plug-in content on our site directly on Facebook.

Which data is stored by Facebook tools?

The use of individual Facebook tools can be sent personal data (customer data) on Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be shipped.

Facebook uses this information to compare the data with your own data it has from you (if you are a Facebook member). Before customer data is transmitted to Facebook, a so-called "hashing" takes place. This means that an arbitrarily large record is transformed into a string. This also serves the encryption of data.

In addition to the contact details, "Event data" is also transmitted. Under "Event Data" means the information we receive about you on our website. For example, which subpages you visit or what products you buy from us. Facebook does not share the information received with third-party providers (such as advertisers), except the company has an explicit permission or is legally obliged. "Event data" can also be connected to contact details. This allows Facebook to offer better personalized advertising. After the already mentioned matching process Facebook deletes the contact details again.

In order to be able to deliver advertisements optimized, Facebook uses the event data only if it has been summarized with other data (otherwise captured by Facebook). These event data also uses Facebook for security, protective, development and research purposes. Many of these data are transferred via cookies to Facebook. Cookies are small text files used to store data or information in browsers. Depending on the tool used and depend if you are a member of Facebook, many cookies are created in your browser. In the descriptions of each Facebook tools, we go closer to individual Facebook cookies. General information about the use of Facebook cookies can also be found on https://www.facebook.com/policies/cookies.

How long and where are the data stored?

Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has distributed servers around the world where your data is stored. However, customer data will be deleted within 48 hours after being matched with its own user data.

How can I delete my data or prevent data storage?

According to the data protection basic regulation, you have the right to information, correction, transferability and deletion of your data.

Complete deletion of the data is only done if you completely delete your Facebook account. And this is how the deletion of your Facebook account works:

1) Click on Settings on the right on Facebook.

2) Then click "Your Facebook Information" in the left column.

3) Now click "Deactivation and Deletion".

4) Select Now "Delete account" and then click "Next and Delete Account"

5) Now enter your password, click "Next" and then click "Delete account"

The storage of the data that Facebook via our site gets done, among other things cookies (for example, at social plugins). You can disable, remove or manage any or all cookies on your browser. Depending on which browser you use, this works in a variety of ways. The following instructions show you how to manage cookies in your browser:

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

If you do not want to have any cookies, you can set up your browser so that he always informs you when a cookie is to be set. So you can decide with each individual cookie if you allow it or not.

Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure data transfer personal data. More information can be found on https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have put the most important information brought closer on the use and processing of data by the Facebook tools. To learn more about how Facebook uses your data, we recommend the data policies on https://www.facebook.com/about/privacy/update.

Facebook Social Plug-ins Privacy Policy

On our website, so-called social plug-ins are installed the company Facebook Inc.. You can recognize these buttons at the classic Facebook logo, such as the "Like" button (the hand with a raised thumb) or a unique "Facebook plug-in" marking. A social plug-in is a small part of Facebook, which is integrated into our site. Each plug-in has its own function. The functions most commonly used are the known "Like" - and "Share" buttons.

The following social plug-ins offered by Facebook:

  • "Save" button
  • "Like" button, sharing, sending and quote
  • Pages plug-in
  • Comments
  • Messenger plug-in
  • Embedded posts and video player
  • Groups plug-in

on https://developers.facebook.com/docs/plugins will receive more information on how the individual uses plugins. We use the social plug-ins on the one hand, in order to offer a better user experience on our site, partly because Facebook can thereby optimize our advertisements.

If you have or a Facebook account Facebook.com have visited before, Facebook has already set at least one cookie in your browser. In this case, your browser sends this cookie information to Facebook when you visit our site or (the "Like" button, for example) to interact with plug-social.

The information obtained will be deleted within 90 days or anonymous. According to Facebook include this information: your IP address, which site you visited, the date, time and other information related to your browser.

To prevent that Facebook collects during your visit to our website a lot of data and connects to the Facebook data, you must log out of the website during the visit of Facebook (log out).

If you are not logged in to Facebook or not have a Facebook account have, your browser sends less information to Facebook because you have less Facebook cookies. Nevertheless, data such as your IP address or which site you visit will be transmitted to Facebook. We would like to point out that we know about the exact contents of the data do not exactly know. but we try to our current knowledge as well as possible clarify the data processing. Such as Facebook uses the data, you might want in the data directive of the company https://www.facebook.com/about/privacy/update Read.

The following cookies are at least set in your browser if you visit a website with social plug-ins from Facebook:

Surname: DPR
Worth: not specified
Purpose of use: This cookie is used to work the social plug-ins on our website.
Expiry Date: after meeting end

Surname: for
Worth: 0jieyh4111246843c2gneeJ9..BDE09J ... 1.0.bDE09J
Purpose of use:The cookie is needed that the plug-ins work properly.
Expiry Date::after 3 months

Annotation: These cookies were set after a test, even if they are not a Facebook member.

If you are logged in to Facebook, you can make your attitudes for advertisements under https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screenChange yourself. If you are not a Facebook user, you can http://www.youronlinechoices.com/de/praferenzmanagement/Basically, manage your usage-based online advertising. There you have the opportunity to disable or activate providers.

If you want to know more about the Facebook privacy, we recommend the company's own data guidelines https://www.facebook.com/policy.php.

Instagram Privacy Policy

We have installed functions from Instagram on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Facebook Inc. since 2012 and is one of the Facebook products. Embed Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. When you call websites of our web presence that integrated an Instagram feature, data is transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies like Facebook. Your data will thus be processed across all Facebook companies.

In the following we want to give you a more detailed insight, why Instagram collects data to which data it is and how you can largely control data processing. Since Instagram belongs to Facebook Inc., we refer our information on the one hand from the Instagram guidelines, but on the other hand from the Facebook data guidelines itself.

What is Instagram?

Instagram is one of the most famous social media networks worldwide. Instagram combines the advantages of a blog with the advantages of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to "Insta" (like many of the users the platform Salopp), edit with different filters and spread even in other social networks. And if you do not want to be active yourself, you can only follow other interesting users.

Why do we use Instagram on our website?

Instagram is the social media platform that has been right through the blanket in recent years. And of course we have reacted to this boom. We want you to feel as possible on our website as well as possible. Therefore, for us a varied preparation of our content is a matter of course. Due to the embedded Instagram functions, we can enrich our content with helpful, fun or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be used for personalized advertising on Facebook. So our advertisements only get people who are really interested in our products or services.

Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and more insight into your wishes and interests. It is important to mention that these reports do not personally identify them.

Which data is stored by Instagram?

When you encounter one of our pages that install Instagram features (such as Instagrambilder or Plug-ins), your browser automatically connects to Instagram's servers. Data is sent to Instagram, stored and processed. Independent whether or not you have an Instagram account. These include information about our website, about your computer, purchased purchases, about advertisements that you see and how to use our offer. Furthermore, the date and time of your interaction with Instagram are stored. If you have an Instagram account or logged in, Instagram stores significantly more data about it.

Facebook distinguishes between customer data and event data. We assume that this is exactly the case with Instagram. Customer data are, for example, name, address, telephone number and IP address. These customer data will only be transmitted to Instagram if they were previously "gashed". Hashing says a record is transformed into a string. This allows you to encrypt the contact data. In addition, the above "event data" will be transmitted. Under "Event Data" understands Facebook - and consequently Instagram data about your user behavior. It may also happen that contact data is combined with event data. The contact data collected will be compared with the data that Instagram already has of you.

Through small text files (cookies), which are usually set in your browser, the collected data will be transmitted to Facebook. Depending on the Instagram functions used and whether they themselves have an Instagram account, different numbers are stored.

We assume that in Instagram the data processing works as on Facebook. This means: If you have an Instagram account or www.instagram.com Have visited Instagram at least a cookie. If that's the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram function. At the latest after 90 days (according to match), this data is deleted or anonymized. Although we have dealt intensively with the data processing of Instagram, we can not quite say exactly which data instagram collects and stores.

Below we show you cookies that are at least set in your browser if you click on an Instagram feature (such as button or an INSTA image). With our test, we assume that you have no Instagram account. If you are logged in to Instagram, of course, significantly more cookies are set in your browser.

These cookies were used in our test:

Surname: Csrftoken
Worth: “”
Purpose of use:This cookie is highly probable for security reasons to prevent counterfeiting of inquiries. More precisely, we could not learn that.
Expiry Date: after a year

Surname: Mid
Worth: “”
Purpose of use: Instagram sets this cookie to optimize its own services and offers in and outside Instagram. The cookie sets a unique user ID.
Expiry Date: after the end of the meeting

Surname: FBSR_111246843124024
Worth: not specified
Purpose of use:This cookie stores the log-in request for users of the Instagram app.
Expiry Date: after the end of the meeting

Surname: course
Worth: Atn
Purpose of use: This is an instagram cookie that ensures the functionality on Instagram.
Expiry Date: after the end of the meeting

Surname: violent
Worth: "{\" 194.96.75.33 \ ": 1901}: 1iety: Y833K2_UJKVXGYE111246843"
Purpose of use: This cookie serves marketing purposes of Instagram.
Expiry Date: after the end of the meeting

Annotation: We can not charge a fullness claim here. Which cookies are set in the individual case depends on the embedded functions and their use of Instagram.

How long and where are the data stored?

Instagram shares the information received between the Facebook companies with external partners and with persons with which they connect worldwide. Data processing takes place in compliance with your own data policy. Your data is, among other things, for security reasons, distributed to the Facebook servers around the world. Most of these servers are in the US.

How can I delete my data or prevent data storage?

Thanks to the data protection basic regulation, you have the right to information, transferability, correction and deletion of your data. In the Instagram settings, you can manage your data. If you want to completely delete your data on Instagram, you must permanently delete your Instagram account.

And so the deletion of the Instagram account works:

First open the Instagram app. On your profile page go down and click on "Help area". Now you come to the company's website. On the website, click "Manage the Account" and then click "Delete Your Account".

If you delete your account completely, Instagram deletes posts such as your photos and status updates. Information that other people shared over them does not belong to your account and therefore will not be deleted.

As mentioned above, Instagram stores its data primarily through cookies. You can manage, deactivate or delete these cookies in your browser. Depending on your browser, the administration always works a bit different. Here we show you the instructions of the most important browsers.

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.

Instagram is a subsidiary of Facebook Inc. and Facebook is active participant in the EU-U.S. Privacy Shield Framework. This framework ensures proper data transfer between the US and the European Union. Underhttps://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC Learn more about it. We tried to bring you the most important information about data processing by Instagram. on https://help.instagram.com/519522125107875
You can deal with the data guidelines of Instagram.

YouTube Privacy Policy

We have built on our website YouTube videos. So we can present you interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google LLC since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you call on our website a page that has embedded a YouTube video, your browser automatically connects to YouTube or Google servers. Various data is transmitted (depending on the settings). Google is responsible for all data processing and thus the data protection of Google is also valid.

In the following we want to explain to you more detailed what data is processed why we have integrated YouTube videos and how to manage or delete your data.

What is YouTube?

On YouTube, users can watch, review, review, Comment and Upload themselves for free. Over the last few years, YouTube became one of the most important social media channels worldwide. So that we can view videos on our website, YouTube provides a code section that we have built on our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with most visitors and the best content. We are trying to offer you the best possible user experience on our website. And of course, interesting videos may not be missing. With the help of our embedded videos, we provide you with further helpful content in addition to our texts and pictures. In addition, our website on the Google search engine is easier to find the embedded videos. Even if we switch to Google Ads advertisements, Google can - thanks to the collected data - can show these ads really only people who are interested in our offers.

Which data is stored by YouTube?

As soon as you visit one of our pages that has built a YouTube video, YouTube uses at least a cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube can map your interactions on our website mostly using cookies to your profile. These include data such as session duration, absorbance rate, approximate location, technical information such as browser type, screen resolution, or internet provider. Further information can be contact details, any ratings, sharing content via social media or add to your favorites on YouTube.

If you are not logged in to a Google Account or a YouTube account, Google stores data with a unique identifier associated with your device, browser or app. For example, your preferred language setting remains maintained. But many interaction data can not be saved because fewer cookies are set.

In the following list we show cookies set in a test in the browser. On the one hand, we show cookies that are put without a registered YouTube account. On the other hand, we show cookies set with a logged-in account. The list can not charge a completeness claim because the user data always depends on the interactions on YouTube.

Surname: YSC
Worth: b9-cv6oji5y111246843-1
Purpose of use: This cookie registers a unique ID to store statistics of the viewed video.
Expiry Date: after meeting end

Surname: Pref
Worth: F1 = 50000000
Purpose of use: This cookie also registers its unique ID. Google gets via PREF statistics on how to use YouTube videos on our website.
Expiry Date:After 8 months

Surname: GPS
Worth: 1
Purpose of use: This cookie registers your unique ID on mobile devices to track the GPS location.
Expiry Date:after 30 minutes

Surname: Visitor_info1_live
Worth: 95CHZ8Bagyu
Purpose of use: This cookie tries to appreciate the bandwidth of the user on our websites (with built-in YouTube video).
Expiry Date:After 8 months

Other cookies that are set when you are logged in to your YouTube account:

Surname: Apisid
Worth: zillvclzskqgsswi / au1az6hy7111246843-
Purpose of use: This cookie is used to create a profile about your interests. The data for personalized advertisements are used.
Expiry Date:After 2 years

Surname: Consent
Worth: Yes + at.de + 20150628-20-0
Purpose of use: The cookie stores the status of the consent of a user to use different services from Google. Consent also serves security to check users and protect user data from unauthorized attacks.
Expiry Date: After 19 years

Surname: HSID
Worth: AcrwpGuik9DVHT0I
Purpose of use: This cookie is used to create a profile about your interests. This data helps to display personalized advertising.
Expiry Date:after 2 years

Surname: LOGIN_INFO
Worth: Afmmf2swrqihall6al ...
Purpose of use: This cookie stores information about your login data.
Expiry Date:after 2 years

Surname: Sapisid
Worth: 7OAPXOG-PZSJUUF5 / ANUDDUISJ9IJZ2VDM
Purpose of use: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiry Date:after 2 years

Surname: Sid
Worth: oqfnkjasi111246843-
Purpose of use: This cookie stores your Google Account ID and its last login timing in digitally signed and encrypted form.
Expiry Date:after 2 years

Surname: Sidcc
Worth: AN0-Tyuqub2Joctyl
Purpose of use: This cookie stores information on how to use the website and which advertising you may have seen before visiting our site.
Expiry Date:after 3 months

How long and where are the data stored?

The data that YouTube receives and processed by you are stored on the Google servers. Most of these servers are in America. Under https://www.google.com/about/datacenters/inside/locations/?hl=de See exactly where the Google data centers are located. Your data is distributed on the servers. So the data is retrievable faster and better protected against manipulation.

The collected data stores Google differently long. Some data can be deleted at any time, others are automatically deleted after a limited time and others are saved from Google for a long time. Some data (like items from "My activity", photos or documents, products) stored in your Google account remain saved until you delete them. Even if you are not logged in to a Google Account, you can delete some data associated with your device, browser or app.

How can I delete my data or prevent data storage?

Basically, you can manually delete data in the Google Account. With the automatic deletion function of location and activity data introduced in 2019, information is stored depending on your decision - either 3 or 18 months and then deleted.

Regardless, if you have a Google account or not, you can configure your browser so that cookies will be deleted or deactivated by Google. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Deleting, enabling and managing cookies in Chrome

Safari: Managing cookies and websites with Safari

Firefox: Delete cookies to remove data that has stored websites on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and Manage Cookies

If you do not want to have any cookies, you can set up your browser so that he always informs you when a cookie is to be set. So you can decide with each individual cookie if you allow it or not. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to know more about how to deal with your data, we recommend the privacy policy under https://policies.google.com/privacy?hl=de.

Source: Created with the privacy generator of Content Marketing Agency adsimple.atin co-operation with tattooferen.at